trademark

As a matter of corporate policy and as a means to protect your consumers, the Wrigley Company does not permit others to make use of your famous trademarks or trade dress designs without the express permission of the company.

The Wrigley Company's well-known trademarks are among the most famous from the world. Our brands are sold from over 140 countries - consumers throughout the world recognize your distinctive trademarks and wrapper designs as everyday icons of quality and wholesomeness.

The Wrigley Company has established tremendous goodwill through the use of these marks and designs, making Wrigley's trademarks some of the company's most valuable assets. As using anything of value, trademarks need to be protected.

For almost 100 years, the Wrigley Company has taken measures to secure trademark registrations from every country from which the company does business. Wrigley has approximately 7,000 trademark applications and registrations worldwide, more than 270 of these from the United States alone.

The company diligently and effectively pursues all infringers and counterfeiters, regardless of where from the world they operate. In the years, we have encountered many hundreds of infringing or counterfeit products throughout the world and have initiated immediate legal action from each and every case.